Like you, Duke Cannon enjoys a good shower beer. One day, while taking a hot one and sipping on a cold one, they had an idea: Why not put the beer IN the soap? So they partnered with Old Milwaukee and created Big Ass Beer Soap, a bar of soap that features the skin-friendly benefits of premium American lager.
Why Old Milwaukee? Because it’s an iconic American beer brand that honors quality and hard work without the pretense, and has been purveyors of a quality domestic lager enjoyed by hard-working Americans since 1849.
This large, long-lasting bar of beer soap suds up well, and smells fantastic. And in case you’re worried, it doesn’t actually smell like beer, so you’re not going to get pulled over on your way to work and given a breathalyzer because it smells like you had a couple before clocking in. Instead, they went with a woodsy, sandalwood scent that smells like a man should.
The 10 oz bar of soap is BIG, and lasts much longer than chick-sized bars you might see at your local grocery store. The shape and size of Duke Cannon’s Big Ass Brick was inspired by the rough cut, “brick” style of soap that was issued to G.I.’s during the Korean War, and is produced in the same U.S. Based, family-owned plant that was the sole supplier to the military during that era.
Plus Duke Cannon is serious about its commitment to give back to the men and women serving our country, so a portion of all their proceeds go directly to supporting veteran causes.
Ready to man up your mornings?